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Email this to a friendBoard Table Discussion
A Board Table Discussion on “Branding Malaysia as a Destination for Property Investment & Second Home (PI2H)” was held on 8 Jan 2008 at the E&O Hotel, in collaboration with SERI, the Socio-economic & Environmental Research Institute (SERI) of Penang and Malaysia Airlines (MAS), Henry Butcher’s corporate partner in the PI2H program. The discussion focused on the multiple ramifications of branding Malaysia (and Penang in particular) as a destination for property investment and as a 2nd Home. It is touted as a program of great economic significance as the key objective is to draw foreign investments to the country through the MM2H program and the real estate sector.
The MM2H scheme was in fact preceded by the pilot Silver Hair program that was meant to facilitate the entry of foreigners who had an interest in adopting Malaysia as a retirement base. Since its inception in 2002, the MM2H program has overcome many of the initial teething problems of implementation and marketing, The Board Table Discussion gives a timely assessment and reflection of the MM2H scheme, highlighting the experiences and current challenges encountered in the areas of marketing & branding, home design & construction, finance and government regulations. The accompanying forum brought about a better comprehension of the issues requiring strategic attention in the wake of increasing global competition that Penang faces in the international real estate and property market place.
Panel members
1. YB Teng Chang Yeow, State Executive Councillor
2. Dato’ Dr. Leong Yueh Kwong, Socio-economic & Environmental Research Institute (SERI)
3. Dato’ Seri Kamal Hashim, Chairman, Henry Butcher (M) Sdn
4. En. Wan Mohd Ebrahem, Malaysia Airlines System
5. Mr. Andy Davison, The Expat
6. Mr. Ishihara Shotaro, Tropical Resort Lifestyle (MM2H) Sdn. Bhd.
7. En. Rosli Rahmat, HSBC Bank Berhad
8. Mr. Ngoi Eng Aun and Mr. Steven Chai, CIMB Bank Berhad
9. Dato’ Jerry Chan, REDHA
10. Dato’ Nazir Ariff, Ivory Group of Companies
11. Mr. Kan Weng Hin, Naluri Corporation Bhd
12. Mr. Teh Kean Ming, IJM Group of Companies
13. Mr. K.C. Chong, E&O Property Development Berhad
14. Mr. Tan Hun Beng, Mah Sing Properties Sdn. Bhd.
15. Mr. Ng Swee Weng, KPMG
16. Cik Farrah Harith-McPherson, Crush Communications (M) Sdn. Bhd.
17. Dr. Goh Ban Lee, Socio-economic & Environmental Research Institute (SERI)
18. Mr. Khor Hung Teik, Socio-economic & Environmental Research Institute (SERI)
19. Mr. Richard Ho, Socio-economic & Environmental Research Institute (SERI)
20. Mr. Chong Chee Hui – Invest In Penang
21. Mr Cheah Chor Sooi, Malaysian Business
22. Mr. Andrik Wong & En. Jasman, Hot Properties
23. Ms. Laura Lee San Har, Journalist
24. Dr. Teoh Poh Huat , Director, Henry Butcher Malaysia Penang
25. Dr. Rumesh Kumar, Research Fellow, Henry Butcher Malaysia Penang
